Marketing Campaigns
One of my most successful campaigns! Bare Necessities and I partnered for a swimsuit shoot, on location in Florida. My team and I took images throughout the state, including Disney World, a Disney resort, a ranch, and a magical river at sunset. The campaign was compiled of:
- Blog posts on Hurray Kimmay with links directly to the product
- Body positive, confidence boosting, travel friendly, swimwear advice
- Professional photos on location in Florida, wearing swimwear available at Bare Necessities
- Videos with tips for swimsuit confidence and style
- A highly successful giveaway hosted on Hurray Kimmay, incorporating actions for social media following and traffic to their site
- A hearty and effective, month long social media, newsletter, and blog marketing plan
I partnered with new brand, Bumbrella, to create a campaign that included:
- Professional photos of me wearing Bumbrella
- Insightful blog overview with my honest opinion and advice
- An engaging overview video so consumers could see Bumbrella in action
- Bringing Bumbrella and its founder to NYC to participate in a lingerie event with a lingerie PR company
- Press release (with mentions on major lingerie websites like Lingerie Briefs and The Lingerie Journal)
- Social media plan and implementation on behalf of Bumbrella, and on Hurray Kimmay
Marketing Consulting and Content Creation
Past or current marketing consulting and content creation clients include:
- peach
- Sophia Rose Intimates
- bumbrella
- Elila
- Etched
- Linda the Bra Lady